The map pack is where local customers decide.
For searches like "electrician Birmingham" or "roofer near me", Google shows three businesses on a map above the normal results. Those three get the majority of clicks and calls. Everyone else fights over what's left.
Local SEO is the work that decides who appears there: your Google Business Profile, your reviews, how relevant and consistent your business information is across the web, and how well your website backs it all up.
Everything that moves local rankings.
- —Google Business Profile: categories, services, areas, photos, products and weekly posts
- —Review system that asks every happy customer at the right moment
- —Citations and NAP consistency across Yell, Bing, Apple Maps, Facebook and Birmingham directories
- —Location and service pages for every Birmingham area you serve
- —Local schema markup so Google understands exactly where and what you are
- —Local links from Birmingham businesses, suppliers and community sites
- —Monthly ranking and call reports
Zero Google presence → 4–5 organic leads a month
SaveFirst had zero Google presence. Every lead came from paid ads with a climbing cost per lead. We rebuilt their website and funnels and put SEO at the centre so Google became a lead source of its own.
“Our ROAS increased across every channel once the new funnels and website went live. We're now getting 4-5 inbound leads a month through Google alone. People who are ready to buy.”
SaveFirst
Local SEO comes with every website package.
Most agencies sell SEO as a separate retainer on top of the website. Ours is built into the monthly package (£500–£600 a month after a tailored setup from £2,000), because a website that doesn't rank isn't worth having.
Live in 4–6 weeks. You do almost nothing.
- —Week 1: a 30-minute strategy call. We research your competitors and the exact searches in your area
- —Weeks 2–3: we write every page and design the site around how your customers decide
- —Weeks 3–5: build, speed-tune, set up your Google Business Profile, call tracking and lead follow-up
- —Launch: you approve it, we go live and submit it to Google
- —Every month after: new content, local SEO, reviews and a report showing calls, enquiries and rankings
Before you ask.
How long does local SEO take in Birmingham?
Quick wins from Google Business Profile optimisation and reviews often show within weeks. Competitive Birmingham terms build over 3–12 months depending on your trade and competition.
Can you guarantee a top 3 map pack position?
No honest agency can guarantee rankings. Distance from the searcher is a factor nobody controls. We guarantee the work and report on results every month.
How much does local SEO cost?
It's included in our website packages: setup from £2,000 and £500–£600 a month for hosting, local SEO, Google Business Profile management and lead follow-up.
Do reviews really matter for rankings?
Yes. The number, frequency and quality of Google reviews is one of the strongest local ranking signals, and they also persuade customers to call. We build a system so reviews come in steadily.
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